BLACPINK
A special collaboration between girl group BLACKPINK and pop star Selena Gomez has been established. It is expected that the world pop market will once again be shaken by the meeting of these female artists representing East and West.

YG Entertainment posted a poster of BLACKPINK’s “NEW SINGLE RELEASE” on its official blog on August 12th. The names of BLACKPINK and Selena Gomez are written on it. The song will be released simultaneously worldwide on August 28th. It will be midnight in the eastern United States and 1 pm Korean time.
The design of the poster is also a factor that cannot be taken lightly. The image of melting chocolate syrup on a pink background and cartoon-like typography creates a cute and sweet atmosphere, sparking curiosity about BLACKPINK’s new song.
Selena Gomez is a singer and actress who went from being a teenager discovered by Disney Channel in the United States to a big world star. With around 186 million Instagram followers, she has many common denominators with BLACKPINK in that she is a star who leads trends in various fields, such as fashion and beauty as well as entertainment.
She is also especially recognized as a musician. Having started her music career in 2009 and has grown steadily, she has made significant strides by winning the best female singer at the 2016 American Music Awards and the song of the year award at the 2014 Radio Disney Music Awards. In particular, she topped the Billboard Hot 100 for the first time in her debut thanks to her single “Lose you to love me” released last year, reaching her peak as an artist.
A YG Entertainment official said, “The dream of the two artists, who have shared a long musical bond, has finally come true. BLACKPINK is very happy to be able to thank Selena Gomez and bring this song to fans soon.“
The collaboration between BLACKPINK and a famous pop star is no longer unknown. BLACKPINK secured a K-pop girl group’s highest performance on America’s Billboard main chart Hot 100 with their “Sour candy” collaboration with Lady Gaga in May. Prior to that, in 2018, the group featured “Kiss and make up” by Dua Lipa, ranking 36th in the Top 100 on the British Official Singles Chart.
Particular attention is paid to the type of reverb and to the new records that BLACKPINK will break through its collaboration with Selena Gomez.
Journalist: Shawn
Translator: Shawn
Source: SNS YG Entertainment