It is easy to buy BTS dolls in Korea.
Sonokong, a company specializing in toys, announced yesterday that it will officially sell “BTS” dolls in South Korea. Domestic sales will start simultaneously on the same day in online shopping malls such as Gmarket.
Sonokong plans to push for marketing through online and offline channels by exclusively distributing BTS Fashion Dolls in South Korea. It will expand its outlets to major department stores across the country starting July 29.
BTS Fashion Doll is the official product of BTS dolls, inspired by BTS‘s “IDOL” video clip and expressing its fashion concept. The 11 joints inserted into the dolls, measuring about 29 centimeters, allow free movements.
Prior to the official sale, the Fashion Doll BTS had pre-orders worldwide, including South Korea and the United States. Unlike other global Mattel products, which are in charge of distribution by Sonokong, the BTS Fashion Doll were quickly shipped to South Korea.
Whether valued or not, the Fashion Doll BTS received an impressive amount of pre-orders.
Journalist : Shawn
Source : Mattel
