(G)I-DLE
The music video for (G) I-DLE‘s new song, “DUMDi DUMDi” is gaining popularity, breaking its own record.

The music video for (G) I-DLE’s new single, “DUMDi DUMDi,” released at 6 pm on August 3rd, surpassed 5 million views on YouTube in just five hours after its release, and topped 10 million. views in about 10 hours.
That’s about two hours short of the title track “Oh my god” from the third mini album released in April, which topped 5 million views in six hours after release and 10 million views in 12 hours after release its exit.
Additionally, the music video for “DUMDi DUMDi” proved its worldwide popularity by ranking third in YouTube’s national popularity chart, second in Paraguay, third in Chile and fifth in Brazil.
“DUMDi DUMDi” is a dance song based on a tropical base with a Moombahton beat, which allows (G) I-DLE to make a special summer feel. The song, which was worked together by frontman SOYEON and renowned composer Pop Time, features honest and intuitive lyrics and an addicting tune, with important words like “hot”, “cold”, “passion” and “excitement”. Reminiscent of summer and youth.
The music video for “DUMDi DUMDi” elicits explosive reactions from fans as it shows the members with different stories coming together in a low-crowded motel and enjoying an unforgettable summer party.
(G) I-DLE will continue its activities with its new song “DUMDi DUMDi“.
Journalist: Shawn
Translator: Shawn
Source: Cube Entertainment