SHINEE
SHINEE is drawing attention every day with its ARS promotion to celebrate its comeback.
SHINEE communicated with fans through the ARS promotion “Shine is Calling” ahead of the return with their seventh album, and will be showing new content weekly through the SHINEE hotline (phone number 1811-0525 / overseas + 82-70-7103 -0525).
During the first week of promotion (January 31 to February 8), an event was held to listen to members’ voices and leave voicemail messages, and as soon as the SHINEE hotline opened, over 1000 calls per 10 seconds were collected. Which aroused great interest among fans.
In addition, the promotion will be planned with the concept of “phone” in accordance with the album name “DON’T CALL ME“, showing a variety of content that will stimulate the imagination until the album is released. From the 9th to the 14th, a new voicemail will be released to listen to the members of SHINEE preparing for their comeback, which should give fans another treat.
SHINEE also posted photo teaser photos for the new album and a sample video showing off a fake reality as if you were in Ken and Barbie’s universe, with that 50s feel, across the various SNS accounts at midnight on February 9th, further amplifying expectations for the comeback with flashy colors and mysterious visuals.
SHINEE’s seventh studio album “DON’T CALL ME” will be released on various music sites at 6 p.m. on February 22, and will also be released the same day.
Journalist: Shawn
Translator: Shawn
Source: SNS SHINEE
