MONSTA X: POP-up store to celebrate the comeback

MONSTA X, dubbed “the band you believe in and listen to,” is creating special memories with fans by opening an exhibition and pop-up store to commemorate the release of its new album “REASON.”

MONSTA X will host “MONSTA X EXHIBITION & POP-UP STORE REASON” at POPUP ICONIC in the 2nd basement of The Hyundai Seoul in Yeouido-dong, Yeongdeungpo-gu, Seoul until the 25th.

“MONSTA X EXHIBITION & POP-UP STORE REASON,” in operation since January 12, consists of an exhibition that conveys the meaning and complex emotions contained in the album by forming each section tailored to the four concepts of the new album. In addition, special benefits for the event are prepared, such as special photos of the artists, which can only be taken in this pop-up store when purchasing an album and MD products following a draw.

With various events, MONSTA X‘s pop-up store has been crowded with visitors, continuing every day since the opening, and the prepared goods have been quickly sold out, realizing the popularity.

MONSTA X‘s 12th mini album “REASON”, which was released on January 9, is an album about MONSTA X‘s process of thinking about the present for eight years since its debut and its “reason” to build its presence with creative work perfect team. The title track “Beautiful liar“, which sings about the reason for love found in a most dangerous relationship, is a rhythmic and powerful punk rock style song that combines addictive beats with the members’ voice, rap and performance. of MONSTA X to provide a strong sense of immersion.

Thanks to “REASON”, MONSTA X ranked all songs on the “World Wide iTunes Song Chart” as well as the “World Wide iTunes Album Chart” and “Music Video Trending Worldwide” charts every day after their comeback. It also proved its global power by topping the European iTunes Albums Chart, topping the iTunes Top Music Album Chart in seven countries/regions including USA, Australia, Germany, India , Vietnam, Turkey and Indonesia, and topped the iTunes Top chart. Chart of K-Pop music albums in 18 countries/regions.

It is as popular in Korea as it is abroad. MONSTA X, which entered all major music sites such as Melon, Genie and Bugs at the same time as “REASON” was released, and continues to perform well on Melon TOP100, ended its first week back with spectacular performances. and reliable voices.

Those who prove the existence, the “reason” of MONSTA X by filming by reaching a “Career high” will continue to meet fans with various activities for its 12th mini album “REASON”.

Journalist: Shawn
Translator: Shawn
Source: Starship Entertainment