THE NEW SIX
The singer of PNATION, CRUSH and boy band THE NEW SIX was named to the “25 Best K-Pop Songs of 2023” by Billboard in the United States.

Billboard, an American music media outlet, announced “The 25 Best K-Pop Songs of 2023” on December 28 (local time). CRUSH’s third full album “WONDEREGO”, the title song “Hmm-cheat” ranked fourth, and THE NEW SIX‘s second mini album “LOVE NEVER DIES” the title song “Love or die” ranked fourth. is ranked 14th.
Billboard said of “Hmm-cheat“, “It reminds us of a ’90s hip-hop pop group. This isn’t a big surprise since Seoul-born CRUSH was reportedly influenced by rap and R&B . “Hmm-cheat” has a singer’s fascinating charm, sweet harmony and ability to move between animated floats.“

THE NEW SIX, which debuted in May 2022, was included in Billboard’s Top K-pop Songs list in its second year, complementing and growing the group and the album. Billboard also praised: “Among the 2022 rookies who showed their crazy abilities, THE NEW SIX made a strong debut with “비켜” and proved their big leap forward in 2023.“
As for “Love or die“, Billboard said: “As the first male idol of the PNATION label, it showed a tense emotional line“, adding that he also presented various versions of “Love or die” in collaboration with unique artists including indie electronic legend Glencheck, singer-songwriter SOLE, and regular K-pop collaborator Zion.
In addition, it also presented its third mini album “BOYHOOD”, released in June, and predicted a rosy future, saying: “THE NEW SIX proved that they have a lot to show in the future.“
PSY-led music label PNATION has received good reviews from the US Billboard for its artists, showing that it is taking its place as a musical master.
Journalist: Shawn
Translator: Shawn
Source: PNATION