New artist GIA met with global creative team HOOD GIRLS (Zuka da lit, Ocean, Naon, Rimi).
On November 19, GIA released a collaborative single “STICK WITH IT” with Hood Girls on various music sites.
“Stick with it” contains a strong will to follow one’s own path without being shaken under any circumstances, and delivers strong energy and confidence to listeners. Produced in the hip-hop genre, the song maximizes the trendy and colorful charm of GIA and Hood Girls, displaying their own energy.
In particular, JQ, who worked on the soundtrack “만날테니까” sung by Byun WooSeok in the drama “Lovely runner“, Kang Daniel’s “Paranoia”, EXO’s “Tempo”, and Sean’s “Way back home“, participated in the lyrics to express the song’s message more deeply.
In addition, the production was done by Ayushy, who was in charge of Winner’s “I love u“, Treasure’s “My treasure“, Kiss of Life’s “Sticky”, and Itzy’s “Voltage”, enhancing the song’s completeness with sophisticated beats and addictive choruses.
The performance is also catchy. The powerful choreography created by AMY of dance crew One Million maximized the song’s dynamics, and the music video was directed by Cho Hoin, a former DPR assistant director who participated in the production of IU’s “Shopper” and DPR Ian’s “Don’t Go Insane,” perfectly visualizing the song’s energy.
Journalist: Shawn
Translator: Shawn
Source: SNS MUMW
