IU
Singer and actress IU returns as the goddess of spring.
Jewelry brand J.ESTINA unveiled on March 5 its second spring 2026 campaign with its muse IU.
The campaign “Lucky Breeze,” arriving with the spring breeze, highlights a jewelry collection conveying a special message of luck for the upcoming White Day.
In the published photos, IU wears a pink tulle dress with a romantic atmosphere, embodying a spring goddess with an adorable visual. She showcases a bright style by layering necklaces reinterpreted in a modern way, sensitively expressing the season’s mood.
The jewelry collection worn by IU stands out for its modern interpretation of the four-leaf clover shape. The gold necklace, with white stones delicately set within the clover silhouette, creates an elegant atmosphere, while the silver necklace, pavé-set with white stones for maximum sparkle, conveys feelings of excitement and charm.
Meanwhile, J.ESTINA offers a White Day promotion with the launch of this collection. The finest jewelry and watches, including the new collection worn by IU, will be available with discounts in all stores and on Naver’s official online shop.
Journalist: Shawn
Translator: Shawn
Source: SNS IU
