KLYR
AI pushes the boundaries of K-pop with a striking first visual.
On March 31, MAGIC UNIVERSE ENTERTAINMENT surprised the industry with the publication of the teaser for the music video for “Clear”, marking the official debut of the virtual group KLYR. In this short thirteen-second sequence, the four members created by artificial intelligence, JAEIN, REN, MINSEO, and NOAH, appear with a startling realism. The teaser transports us between a sun-drenched skatepark, the colorful aisles of a convenience store, and desert landscapes at twilight, offering a summery and dynamic aesthetic.
This bold project carried by MAGIC UNIVERSE ENTERTAINMENT testifies to the technological evolution in Korean entertainment. Each member of KLYR possesses their own visual identity: REN captivates with his intense blue hair in the store aisles, while the group gathers around a shopping cart, breaking the fourth wall with a knowing smile. The vocal harmony sketched at the end of the video suggests a catchy and “clear” pop track, faithful to the name of the group and the track.
The official release of the music video is announced for April 3, 2026 at 10 p.m. KST, already generating strong curiosity on social networks. With a fluid production and carefully modeled urban environments, KLYR seems ready to establish itself as a major player among virtual idol groups. Fans are now waiting to discover how JAEIN, REN, MINSEO, and NOAH will bring the entirety of “Clear” to life on the digital stage.
A new era of digital creativity opens with this promising first step into the virtual universe.
Journalist: Shawn
Translator: Shawn
Source: SNS KLYR