Rookie boy group NOWZ, under Cube Entertainment, is capturing attention with their powerful stage presence and performances.
On July 23, NOWZ will make their first-ever television appearance on MBC every1’s music program “Show! Champion”, where they will perform “Problem child (문제아)” live on stage for the first time. The track is taken from their debut mini-album, “IGNITION.”
Following the pre-release of “Fly to the Youth (자유롭게 날아)”, featuring YUQI from (G)I-DLE, and the emotionally charged rock-inspired title track “Everglow,” NOWZ now presents their third performance from the same album, showcasing the many sides of youth.
“Problem child (문제아)” delivers a bold message: to break free from society’s so-called “right answers” and embrace oneself as is, without being shaped by external norms. With a strong rhythmic backbone, tight kicks, punchy snares, and crisp hi-hats, the song stands out with its catchy chorus and raw energy, exuding an untamed intensity. The choreography, developed in collaboration with the renowned dance crew We Dem Boyz, brings a high-performance edge, highlighting NOWZ’s passion and fearless spirit.
Since its debut during the group’s fan showcase, “Problem child” has sparked major excitement. Recently, the “mega crew performance” video, featuring 50 dancers, was released and quickly landed at #58 on YouTube’s daily trending music video chart, drawing even more attention.
Given the explosive response for a non-title track, fan anticipation for official “Problem child” promotions is now at an all-time high.
Journalist: Shawn
Translator: Shawn
Source: Cube Entertainment
