HAN, member of STRAY KIDS, is turning heads in a new photoshoot for premium sports brand Hoka.

The shoot, published in the January issue of GQ, captures striking moments of musician HAN, blending his personal style with Hoka’s dynamic universe.
HAN, known for his versatility and free, creative spirit, expresses his lifestyle with humor in a vintage winter setting. The photos feature the message “MY SPEED, MY LANE, MY PACE,” reflecting HAN’s unique energy and personality.
For this shoot, he wears several iconic Hoka models: Mafate Speed 2, Mafate Speed 4 LITE, and Speedgoat 2. These shoes combine functionality and style, adding a fashion dimension to his outfits.

The Mafate series, based on Hoka’s trail running heritage, introduces the Trailcore lifestyle category, incorporating urban colors and modern silhouettes with trail and running technologies, creating sneakers that are both high-performance and suitable for everyday wear. The Mafate Speed 2 was even spotted in HAN’s airport looks, showing its potential as a fashion accessory.
The iconic Speedgoat 2 maintains the original trail shoe geometry, offers multiple colorways, and features a Vibram Megagrip sole to combine performance and style for daily life.
HAN also shared his philosophy on freedom:
“For me, freedom is essential in musical work. When my mind, thoughts, and time are free, I always produce good results. Working with Hoka gives me a similar feeling: the excitement of being able to go wherever I want, freely.”
The collaboration between HAN and Hoka, symbolizing energy, style, and freedom, can be found in the January issue of GQ and on GQ’s official Instagram account.
Journalist: Shawn
Translator: Shawn
Source: SNS GQ