The group RIIZE became the protagonist of a billboard advertisement at Hapjeong Station containing fan encouragements on the occasion of its 3rd debut anniversary.
The K-pop schedule app blip announced that the support project for the celebration of RIIZE’s 3rd debut anniversary reached a final completion rate of 101.55%, thus confirming the broadcast of the offline advertisement.
This project ran for about a month, from July 13 to August 12, and ended successfully exceeding the target thanks to the active participation of the fandom BRIIZE wishing to congratulate the 3rd debut anniversary of RIIZE. It is an example where the unwavering online support of fans who shared three years since their debut directly translated into concrete offline support.
This 3rd anniversary congratulatory advertisement, created as a reward for achieving the target, will be broadcast on the CM board at Hapjeong Station for about 15 days, from last September 4, the day of RIIZE’s debut anniversary, until the upcoming 18th. To the extent that the Hapjeong Station area is a zone where various fan events such as artist anniversary cafes usually concentrate, it should become an even more meaningful space for fans visiting the site for their debut anniversary.
blip Support is a service allowing fans to participate directly to celebrate special anniversaries of artists, operating according to a method where one participates in the project via the app and website using blip Gem and Royal Gem, the service’s currency. blip plans to continue linking meaningful moments that fans wish to commemorate, such as anniversaries and debut days of various artists including RIIZE, to concrete offline supports.
Furthermore, blip, which has firmly established itself as a K-pop fandom platform, offers various activity environments in addition to artist schedule management. It offers various detailed features such as Fanlog, a diary to record moments with the artist in connection with the schedule, Dukjil Mission to discover fandom trends, and Gallery to share photos of the artist.
BIGC, the entertainment tech company operating blip, operates a global “All-in-one Digital Venue” platform connecting artists and fans around the world. It currently has more than 3.8 million global members in about 230 countries, and provides in an integrated manner a wide range of essential online-related services, mainly centered on K-pop and K-culture concerts, such as ticket booking, AI-based live streaming, fan interaction services, video OTT and global commerce.
Journalist: Shawn
Translator: Shawn
Source: Blip
