Pledis Entertainment‘s new group is called TWS. The outline of “SEVENTEEN’s younger brother group” has been revealed.
Pledis Entertainment opened TWS’s official SNS accounts on December 21 at midnight KST and released a “logo motion” video for the group. In the graphic movement of the logo, the words “24/7 WITH US” and “TWS” appear one after the other to convey the meaning of the group’s name.
TWS is short for “TWENTY FOR SEVENTEEN WITH US” as Logomotion wrote it. 24/7 is an English expression which means “at all times”, 24 hours a day, all week long. The whole meaning “always with TWS”. After Seventeen, TWS follows Pledis Entertainment’s unique naming strategy by using numbers for the group name. TWS radiates a luminous energy that will make you want to be with us every moment to live up to its name. The music will also be filled with happy and refreshing tones.
TWS is considered the “top hope of 2024” even before the group’s name was released, attracting the attention of K-pop fans and the public. When their plans to debut in the first quarter of next year were announced at a Hybe conference in November, much attention was given to the formation of a new boy group based on the success story of Pledis Entertainment. Detailed information such as the number of group members and debut date are still hidden, but TWS attracts the attention of K-pop fans and the public as it is a new boy group launched by Pledis Entertainment nine years after Seventeen.
Pledis Entertainment is an Entertainment that has formed a number of popular groups, including Seventeen, After School, Orange Caramel, Nu’est and fromis_9. Founded in 2005, Pledis Entertainment has influenced the music industry as a whole through its know-how and network accumulated over the years.
With clear proof of the activities of Seventeen. The group has maintained career high performances in its ninth year since debut and is currently active as a “top K-pop group.” Seventeen set a new K-pop album sales record with their 10th mini album, “FML”, and their 11th mini album, “SEVENTEENTH HEAVEN“, recorded the highest initial sales of K-pop albums. pop. Adding to their continued popularity, Seventeen has sold a total of 16 million albums this year alone.
Another remarkable factor is that TWS, which will follow in the footsteps of Seventeen, is the first batch of Hybe Labels rookies in 2024. Indeed, Hybe has made remarkable achievements as a global entertainment company by establishing a systematic infrastructure based on its various bases in Korea, the United States, and Japan. TWS is also debuting globally by launching global promotions based on Hybe’s infrastructure.
“TWS is a new generation group that will create a breath of fresh air by combining the exceptional creative capabilities of Pledis Entertainment with the strong infrastructure of Hybe. TWS will show its unique color with its own music genre, as well as each member’s outstanding skills and rich charm. Especially, professional master Han Sung Soo is in charge of producing TWS’s debut album, so look forward to it,” said Pledis Entertainment.
TWS, which will debut in January next year, will sequentially release various contents containing the group’s colors through its SNS, which was opened this December 21.
Group social networks:
WEB SITE – WEB SITE JAPAN – 
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– WEIBO
Journalist: Shawn
Translator: Shawn
Source: Pledis Entertainment
