BLACKPINK will release its new song “Jump” on July 11 at 1 PM KST.
On July 8, their agency YG Entertainment dropped a teaser for the “Jump” music video and announced the upcoming release.
The “Jump” music video was directed by Grammy-winning director Dave Meyers, known for working with many top pop stars.
The released teaser promises a cinematic scale like no other. It features BLACKPINK flying through the air, reminiscent of comic book heroes, styled like a comic book cover that instantly grabs attention. The dynamic shots soaring between tall buildings deliver an exceptional visual impact.
Next, ROSE, JENNIE, JISOO, and LISA each appear on a massive giant screen. In front of an artistic mural of BLACKPINK, the four members strike photogenic poses, building excitement among fans.
The “Jump” performance was first previewed during its world tour “DEADLINE” concerts on July 5 and 6 at the main stadium of Goyang Sports Complex.
Following Goyang, BLACKPINK will continue their world tour at stadiums in major cities like Los Angeles, Chicago, Toronto, New York, Paris, Milan, Barcelona, London, Kaohsiung, Bangkok, Jakarta, Bulacan, Singapore, Tokyo, and Hong Kong—totaling 31 shows across 16 cities.
Journalist: Shawn
Translator: Shawn
Source: SNS BLACKPINK
