The three-member girl group XUM receives special attention in Korea and abroad.
XUM recently released their first song “DDALALA” and has been active in various musical programs.
“DDALALA“, which features a fast-paced, joyful and addicting tune from successful composer Shinsadong Ho Rang, lays claim to a very specific concept of XUM by combining the genre of American club Jersey with K-pop.
In particular, the video for “DDALALA“, pre-released before the song’s release, garnered 10 million views (as of 1:30 pm), with over 6,000 comments, and also heralds the success of its debut at amid enthusiastic responses from fans at home and abroad.
In addition, domestic and overseas fans continue to praise unconventional performances including “2020’s Best Monster Rookie” through commentary.
Through “DDALALA“, which also ranked 100th on Bugs Music’s realtime charts, XUM completely breaks away from its existing image and shows off its “hip-hop + sexy” concept.
XUM will continue its activities with “DDALALA” by publishing various contents.
Journalist: Shawn
Translator: Shawn
Source: A100 Entertainment
