SHOWNU
SHOWNU from MONSTA X has been chosen as K-WAY’s global ambassador.
K-WAY, the world’s first windbreaker brand born in Paris, France, unveiled a photoshoot with SHOWNU on August 19 and announced the selection of a global ambassador.
The released photoshoot immediately attracted attention as it featured a bright visual of SHOWNU posing in the brand’s F/W 2024 collection.
SHOWNU in the photoshoot excited fans around the world with his powerful eyes and confident facial expressions. In another cut, he showed his sporty charm by showing off his healthy muscles.
A brand official explained why he was chosen as an ambassador, saying, “SHOWNU’s intense and powerful energy on stage and the elegant and sophisticated images of various fashion photoshoots are in line with the values pursued by the brand.”
“SHOWNU’s professionalism and natural visuals, which stand out in many ways, inspire many in various genres. We look forward to positive synergy in various activities that we will develop with it in the future,” he added, expressing his expectations for his future activities with SHOWNU.
Starting from the announcement of the selection, SHOWNU will generously exert the enormous influence of the “power” that extends beyond Korea and around the world by participating in various campaigns and events as a global ambassador of K-WAY.
The K-WAY 2024 F/W collection with SHOWNU will be available at official online stores and stores nationwide, with more photos and videos to be released sequentially via the official channel.
Journalist: Shawn
Translator: Shawn
Source: SNS MONSTA X, K-WAY
