JEON SOMI is building excitement for her new music with a mysterious teaser video.
On June 24, The Black Label released a teaser for “EXTRA”, JEON SOMI’s new digital single, set to drop on July 7, via their official social media accounts.
The video shows a scene where a blonde-haired Barbie doll is lying on the floor.
The mood of the video is somber and melancholic, quite different from the typical image of a Barbie, which usually symbolizes glamour and playfulness. The doll’s face is erased, with her eyes missing, adding a mysterious and eerie tone.
Then, as the heart-shaped chest of the Barbie doll opens, a warning sign with a heart icon appears, followed by text announcing the release of the new single “EXTRA,” instantly grabbing attention.
Though short, the teaser makes a strong impact and heightens anticipation for JEON SOMI’s comeback, which promises a vibe entirely different from her previous releases.
In earlier teaser images, JEON SOMI also revealed a bold new look with a short haircut, showcasing a more mature charm that contrasts with the bright and bubbly image fans have known her for.
Journalist: Shawn
Translator: Shawn
Source: SNS JEON SOMI
