VVUP
The rookie group VVUP has announced a brand-new concept highlighting Korean beauty and aesthetics. On October 20 at midnight KST, VVUP released on its official channels the teaser for the music video of the pre-release song “House party”, taken from its first mini-album.
In the video, VVUP performs in front of a traditional hanok, delivering a captivating performance. The group modernly reinterprets familiar elements of Korean culture, such as the dokkaebi (goblins), to create dynamic and visually striking scenes.
The four members, transformed into dokkaebi, show a playful side as they move freely across the stage, announcing a bold energy and heightening anticipation for their comeback.
The pre-release song “House party” combines sophisticated synth sounds and an upbeat house rhythm in an electro style, with a neon-lit club vibe and a distinct cyber aesthetic. This track showcases VVUP’s complete rebranding, promising a radically different image in every aspect: music, performance, and visuals.
On October 22 at 6 p.m. KST, VVUP will officially release “House party” on all music platforms, and at 8 p.m. KST, the group will hold its very first showcase at the Blue Square SOL Travel Hall in Seoul, where the performance of “House party” will be presented for the first time and broadcast live on their official YouTube channel.
Journalist: Shawn
Translator: Shawn
Source: SNS VVUP
