LOONA: CHUU, a “naughty” little devil?

CHUU from LOONA was asked to leave the group.


Blockberry Creative, the group’s agency, said on Nov. 25, “The company representative apologizes and comforts the staff as this has proven to be true, after investigating CHUU’s abusive remarks against it.”

The agency said, “We formally apologize to the staff who were seriously injured by the incident,” and added, “We will do our best to comfort them and focus on treatment.

CHUU of the group LOONA boasted of her unparalleled popularity within the group and recently emerged as a “블루칩 (Prime Value)” for broadcasters, but rumors of discord and bullying within the group circulated, and it was revealed that she set up a private company in April.


Blockberry Creative explained the situation so far, saying, “There were a lot of stories about CHUU, LOONA, but the members didn’t express any positions because they were concerned about the development of the group and about the fans.

Official statement from BLOCKBERRY CREATIVE:

Hello, we are Blockberry Creative.

Effective November 25, 2022, our artist CHUU (real name Kim Ji Woo) will be expelled from LOONA members and removed from the group.

This year, there have been a lot of stories about LOONA’s CHUU, but we and the band members have been quietly spending time to avoid problems due to concerns about the development of it and fans.

It was a situation that was close to our hearts and we tried our best to show only good things through the scenes and the content, rather than telling the truth because of the love for the group on the part of members of LOONA and their consideration for the fans.

However, the company representative apologized and comforted the agency staff after investigating CHUU’s abusive remarks against it, and we decided to take responsibility and remove CHUU from the LOONA group. .

First of all, we formally apologize to the staff who were hurt by these incidents, and we will do our best to comfort them and focus on treatment, and help them get back to normal life.

Going forward, we and the members of LOONA will do our best to make sure nothing like this happens again. The members of LOONA didn’t work solely for personal gain or advantage, and they didn’t do anything to make group life difficult as they knew the grace of the fans who brought them to their current positions. We will continue this adventure to the end and return everyone’s love for LOONA.

Also, we and LOONA members will do our best to thank all the staff who work together. To prevent this from happening again, we will strive to reward the sacrifices and dedication of our artists and staff. Again, we apologize to the staff and fans for causing you concern.

Journalist: Shawn
Transaltor: Shawn

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