The singer SONG GA IN raised the temperature around her comeback by revealing a teaser for the music video that announces a festival in the middle of summer.
SONG GA IN published the teasing video of the music video for her new single “꽃이 아니면 어떤가(질경이)” this 1st in the morning via her official social media, increasing expectations thanks to an artistic visual aesthetic that allows a glimpse into the atmosphere of the new track.
The revealed teaser begins with the image of SONG GA IN lost in thought in a room where soft sunlight enters. The moment she grabs glasses adorned with leaves, reality transforms into illusion, and SONG GA IN directs her steps toward nature full of green forests and wild flowers. Subsequently, faced with a butterfly that lands on her fingertips and a plantain that has bloomed even between arid rocks, she artistically expresses the message of hope and vitality transmitted by the new song. Then, scenes of a festival where people from all over the world mingle with one another unfold, announcing a mid-summer festival where everyone becomes one, in a playful atmosphere that goes with a samba house rhythm.
Produced using creative technologies based on AI, this music video materializes emotional visuals oscillating between reality and illusion to correspond to the new musical challenge of SONG GA IN, capturing the message of the music in an even richer way. It is expected to offer a unique content experience by expanding through an artistic visual aesthetic a fresh musical universe that combines Brazilian festival house and trot.
The new single “꽃이 아니면 어떤가(질경이)”, just like its subtitle “질경이”, is a song dedicated to those who silently live their day by bearing the weight of life, in the same way that a plant takes root even in an arid land and blooms again even after being stepped on. Conceived on the basis of a Brazilian Festival House sound, the track was finalized in a hybrid dance genre combining a samba house rhythm and a trot sensibility, and plans to transmit a positive energy to listeners thanks to its playful rhythm and its message of hope.
In particular, this new song constitutes the third part of the “SONG GA IN X Legend Project” and was finalized thanks to a meeting with DJ CHULLY (Shin Chul), a representative DJ and producer of South Korea. Following “눈물이 난다” by Sim Soo Bong and “사랑의 맘보” by Sul Woon Do, the rhythm-filled production of DJ CHULLY and the delicate sensibility of SONG GA IN met to create a special synergy connecting tradition and modernity, genres and generations. Through this new song, SONG GA IN pursues the meaning of the Legend project while embarking once again on a new musical metamorphosis.
Furthermore, the new single of SONG GA IN, “꽃이 아니면 어떤가(질경이)”, will be revealed on July 2 at 6 PM KST via various online music sites.
Journalist: Shawn
Translator: Shawn
Source: SONG GA IN SNS
