MOMOLAND: A successful collaboration

The number of views for the music video for girl group MOMOLAND’s new song “Yummy yummy love” exceeded 20 million within five days of its release.

The music video for MOMOLAND’s new album “YUMMY YUMMY LOVE” scored 22.75 million views on YouTube as of 10 a.m. on January 19, proving the firepower of the global fandom.

Yummy yummy love” is a pop dance song that uncovers the sweetness of love in a funky and sexy way, with a pulsating horn sound and a groovy guitar riff. Additionally, the jazzy feeling and colorful ad-libs give a glimpse of MOMOLAND’s more mature skills. In addition, MOMOLAND’s unique energetic and vivid color has been added with a funky and sexy Latin style, creating MOMOLAND’s own western vibe.

In particular, the collaboration with Natti Natasha, the main character of the world famous hit “Criminal” with 2.3 billion music video views and representative Latin pop singer with about 34 million subscribers on her SNS, attracted huge beware in Mexico and other South American countries.

Currently, MOMOLAND has a total of 5 billion views, with “Bboom bboom” music video, “Bboom bboom” choreography video, “Baam” music video, and “Banana chacha” music video.

Expectations are growing for MOMOLAND’s sixth music video to hit 100 million views, as the number of views for the music video for “Yummy yummy love” continues to soar.

The MOMOLAND group participated at 6 p.m. on January 19 in the MBC Show Champion.

Journalist: Shawn
Translator: Shawn

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